Built for US broker-owners who manage agent teams and need an MLS-connected website, not a solo-agent page.
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Do you run a brokerage and need a website that fits the way you work? Most options are built for solo realtors or generic agencies. We designed WPResidence for the multi-agent brokerage, with a broker dashboard, agent rosters, paid submission tiers, and native MLS import in one install. WPResidence is the real estate WordPress theme purpose-built for multi-agent US brokerages, on the market since 2013.
Building a solo agent site instead? See our guide to realtor website templates.
A real estate broker WordPress theme is a WordPress theme engineered for licensed brokers and multi-agent brokerages. It combines property listings, agent management, lead routing, MLS integration, and a broker dashboard in one installation. Solo-agent themes handle one agent’s listings; broker themes manage multiple agents, offices, membership packages, and lead distribution across the whole firm.
Per the NAR 2024 Profile of Home Buyers and Sellers, 88% of US buyers worked with a real estate agent or broker. Brokers need a web presence that reflects the full team, not just one face. For a deeper breakdown of what separates broker sites from agent sites, see realtor websites anatomy.
Multi-Agent Roster Control. You add, approve, and manage every agent from one dashboard. Agents get individual profile pages with bios, ratings, service areas, and linked listings. You control who can register and whether approval is required before they go live, which matters for broker-of-record oversight.
MLS Data, Native (Not Iframed). WPResidence connects to RESO-compliant MLS boards across the US and Canada through MLSImport. Listings import as native WordPress posts, fully indexed by Google, searchable through the theme’s filters, and styled by your theme. No iframe overlay quietly killing your SEO.
Broker-Controlled Lead Routing. Every inquiry goes to the agent assigned on the listing, with a global CC to the broker’s inbox. The built-in CRM adds 27 ready-made automation rules for assignment workflows, follow-up sequences, and deal-stage triggers inside WordPress.
Do you run more than one office? Each office operates as a separate Agency-role account, with its own profile page, agent roster, listing pool, and front-end dashboard. You, the broker (site admin), see all offices, all agents, all listings from one WordPress admin view.
Per our own documentation: “Agencies and developers can create sub agents and manage many listings from a private front end dashboard.” You run multiple branch locations as separate agency accounts, each with its own profile page, agent roster, and listing pool.
Sub-office branding lives in the Agency role rather than a dedicated “Office Dallas” feature. To see the full team-management toolkit in action, explore the agencies and developer pages feature set.
When a visitor submits a contact form on a listing page, the inquiry goes to the email of the agent assigned to that property. If no agent is assigned, it falls back to the default admin email you set in Theme Options. You can also define a global CC address (office manager, broker inbox) so every lead gets a supervisory copy.
As we describe it in our docs: “When you assign an agent to a property, the theme uses that link to route listing inquiries to the agent’s email.” Speed matters: studies of lead response time, including the widely cited MIT / InsideSales lead-response study, consistently show that responding within 5 minutes vastly outperforms waiting 30 minutes or longer. Routing straight to the listing agent supports that window.
Honest disclosure: round-robin, geographic routing by ZIP or city, availability-based routing, and price-band routing are NOT built-in features out of the box. For those workflows, you use the built-in CRM’s automation rules or a tool such as Zapier. Configure CC and BCC addresses in the lead generation form settings.
Every message from your contact, schedule-a-tour, and estimate forms is saved automatically. The sender becomes a contact, the inquiry becomes a lead, and any budget, location, or bedroom preferences are saved with them. WpEstate CRM (our own plugin, not a third-party add-on) turns your WPResidence site into a full customer system.
For brokers, the CRM ships with ready-made automation rules: assign new leads to an agent, follow up on stale inquiries, remind an agent about a tour, move a deal forward when a contract is signed. Drag deals from “New” to “Won” on the visual pipeline. Match a buyer’s saved preferences against your live listings with one click. If your brokerage runs on HubSpot, the bidirectional integration keeps contacts, deals, and tickets flowing both ways. Explore the full WPResidence CRM feature documentation.
Every system email your site sends is editable from the WordPress admin: registration confirmation, password reset, property submission notification, lead inquiry notifications, membership purchase confirmation. Subject lines, body text, and sending address are all configurable, so every email matches your brokerage’s voice.
Save Search alerts are baked in. Visitors save a search with one click; WPResidence watches for new matching listings and sends alerts on a schedule you control (immediately, daily, or weekly). No separate plugin needed. Every lead notification can also CC your broker inbox. Customize every outbound message in the email management settings panel.
| WPResidence Theme | MLS Import Add-on | |
|---|---|---|
| Price | $79 one-time | $49/month (after 30-day free trial) |
| Billing | One-time | Monthly subscription |
| Included | Theme + WpEstate CRM + 50 demos + Elementor Studio (170+ widgets) + 6 months support | RESO-compliant US/Canada MLS feeds, hourly sync, native post import |
| White-label | Included (no extra charge) | N/A |
| Support renewal | ~30% of theme price per 6-month extension (ThemeForest standard policy) | Included in $49/month |
| Where to buy | ThemeForest | mlsimport.com |
WPResidence is built for multi-agent brokerages and broker-owners, not solo agents. It supports four user roles (agent, agency, developer, regular user) with a broker-level admin that sees all agents, leads, and listings. Solo agents building a personal site will find better-fit options in our solo-agent template guide.
